What is a membership site? How to create a membership site in 2020?
- Aisha
- Dec 12, 2019
- 5 min read

Disclosure: This post contains affiliate links, meaning I will earn a commission if you click through and make a purchase, you will not pay an additional cost for your purchase.
If you want to create sustainable digital business and you have knowledge OR skills about something, I believe creating a membership site will going beyond just blogging.
What is a membership site?
A website aimed to create a specific theme that provides educational courses or some kind of services to their members exclusively.
Commonly, these sites are based on a monthly or yearly subscription. You bear to pay monthly or yearly fees to sign up as a member then you can have a privilege to access their services or products.
What content can you launch on a membership site?
You can create a membership site for anything you can offer value to your audience. Such as
Training courses
Live webinars
Cheat-sheet
Chris Luck has been guiding people to build businesses that produce predictable passive income. Today will discuss the membership site as per his method.
So, Chris Luck has mentioned in his one of the webinars, when you are creating membership site first thing to bring into consideration making to its success is you should never try to reinvent the wheel which a lot of people try to do, they feel if they want to build a new business they got to do something different or something never been done before, as per Chris luck it will never work out.
He is suggesting creating a membership site for something like Stive Job did. Don’t go out there and try to build something new.
The formula of Stive Job was to think differently, about the things already working and gaining success.
For example, Apple didn’t launch the first MP3 player, they have taken MP3 and made a better version of it.
So, Chris Luck is suggesting don’t take the risk for inventing something new, do some research and figure out what the market wants, then build a better version of it.
Membership site strategy
The basic strategy of any kind of membership site is offering value. If your membership site is providing outstanding material, courses, cheat sheets, or any form of service or products, that your audience could get in inexpensive subscription or for free, they will continue their subscription on your website.
Thusly, you have to figure out what value you can provide on your membership site.
As per Chris's luck you can build membership sites around anything such as downloadable books. If your audience is a book lover, they will recognize the value of this membership site.
For example, if they want to buy a book, they need to pay a minimum of $10 for each book, but if they sign up a membership site for the book, they could acquire as many books as they can read in a monthly subscription of $10. That’s a considerable good deal.

So, when you ramp-up a membership site, you have to ask yourself one question.
Why people will sign up to your site? Then the second question emerged ultimately.
Why they will keep renewing their subscriptions?
These two questions are vital in the procedure of building membership websites.
The first question will help you choose the theme of your site carefully, that will be your niche. This is where you pick up your niche, and again all the gurus are insisting when you choose a niche you should select something you have a passion or something you have enormous knowledge about it.
Passion or huge knowledge will help you to offer something already working, only you have to simply polish and craft the product to serve competitively.
Then, consider why they will keep renewing their subscription?
This point will probably occur after you finish building your membership site. At this stage, you have started working on, how to hold your customers as well as grow new customers.
To do that you have to continue updating your courses, or services or products and keep adding new content. Refreshing old content, providing more bonuses, and rejuvenate old materials will boost your membership site.
Lynda.com is one of the most famous membership sites.
Membership method by Chris luck
Chris Lucks’ membership method is based on how to generate predictable passive income with his 4 step method, through the membership method he has been making $11,428 per day for almost six years by giving free information.
But Chris luck like to get assurance before you sign up for his method that you will follow precisely his step by step instruction in building a membership site.
The second promise he demands is getting out of your comfort zone and motivate yourself to build passive income.
Chris Luck declares his program is not for you if you are looking for a magical get rich quick plan.
He insists his program is not for you if you can’t follow directions and stick to a proven step-by-step method.
His program is not for you if you are unable to invest money into building a business.
Chris Luck said in his training to build any online business, it’s going to cost you money. So, it is not true to start an online business with zero investment.
You have many options to start an online business such as:
Blogging, drop-shipping, Amazon, affiliate marketing. You could do social media agency and YouTube, but before you jump in to start an online business ask yourself one question
Which one should you pick?
Then start with objectives and work backward. Chris luck said his inspiration came from one article he had read about a lady name Lynda.com. Lynda had built a membership site, where she taught people things like how to use Microsoft Excel. That site was similar to Netflix, but instead of movies, it's online education. She was charging $19.99 to get access to everything.
Lynda.com is now LinkedIn Learning.
Therefore, I suggest visiting LinkedIn learning and take a look at their courses, they offer one month free.
Sometimes the best way to initiate a membership site is to take a look at others and come up with a polished product.
Chris luck has built 13 membership site and he made 25 million dollars through those membership sites.
The membership site science of Chris Locke is
You should build a membership website around something that will solve problems, or suggest solutions, or teach something. He takes a firm stand when people are looking for solutions to problems they're willing to pay for it.
Chris's Luck will show you in his 4 step program how you could outsource content for your membership site.
Chris luck has given the example of Lynda.com, Yoga.com, guitartricks.com, treehouse.com, all these sites are teaching something. People will pay them to just teach them how to play the guitar or do yoga. kings.com which is a membership site, where people can learn how to become an artist.
Chris's Luck will also teach you tricks, how to grow your membership site, where to get those members without any paid advertising.
Four-steps method includes
Building your membership site that is designed to produce predictable passive income.
Step one will be, where to find people that are asking for help.
Step 2, is the product, which will help people by providing a product that will solve their problem.
Step 3, outsourcing materials for your membership site.
Step 4 will be the final step when your website is ready, then lunching and publishing your membership site.
Conclusion
The membership site will bring passive income in 2020, it will solve problems, and provide a solution. This idea nobody can defeat, so strike for success in 2020 by teaching, proving solutions and helping people to solve problems.
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