Find out when to start personal branding in Entrepreneurship in order to compete with your prospects
- Aisha
- Sep 29, 2019
- 3 min read
Updated: Nov 14, 2019

Online marketing gurus often insisting for personal branding.
It looks like the entire world is trying to do online marketing, because we have been relayed on mindset future depends on the online market. That’s true, which has forced us to learn online marketing tactics.
Entrepreneurs need to recognize on what phase they need to focus on personal branding, sorry to the gurus out there who are telling you “you need to focus on personal branding” without clarifying stages of entrepreneurship.
I have some questions for entrepreneurs
Do you buy iPhone because you trust Steve Jobs?
People learned about Steve Jobs after they have been started using an iPhone and then they have been realized iPhone is a product without it their daily life's task is not possible to fulfill. It's not possible to run a business or a personal relationship without an iPhone. We are using phones for everything regardless you are a professional or not.
Do you use Facebook?
If yes
Why? Is it because you trust Mark Zuckerberg?
I don’t think so, we have been using Facebook for business or personal relations only because it’s good social media platform. 1.3 billion users are on Facebook.
Even after we learned Facebook selling off users' data!!!
Facebook made us uncomfortable because of continuous changes to the default setting!!
Does anyone stop using it?
No
Why we can’t stop using Facebook?
Is it like addiction for smoking or caffeine?
Or
If we want to concentrate on our business, we must use Facebook?
No, we can’t stop using Facebook because there is no other substitute for it. This is a social media platform no other platform has beaten it yet.
So, what we could learn from these examples. People are using Facebook or iPhone not because of personal branding, it is the product nothing else work like Facebook does.
Apparently, Entrepreneur out there should concentrate on your product more than concentrating on personal branding in the beginning of their business.
Determine, What will make you win?
I learned about clickfunnel when I was taking online courses then I learned about Russel Brunson. His product has fascinated me not his personality.
We all are running in one direction and thinking if we are entrepreneurs it means we should have personal branding. We need to recognize stages of our business. If you are brand new and just starting
Have you noticed?
If you spend time just replying to comments on social media it will consume your time and you will not have time to craft and create your product or service.
So in the competition of entrepreneurship, you have to identify “are you a regular entrepreneur or do you have guts to stand out in thousands of entrepreneurs out there.”
If you can challenge yourself in order to stand out you should consider these tips.
Create an unbeatable product like Facebook then it will put your business and personal branding in an auto Pilate mode.
You need to establish sustainable and ever green strategy.
Identify your prospect and make a plan to compete it.
Question yourself how exactly you can change lives of others.
identify your competitors and learn secret behind their success.
When your product and strategy is ready to share with your target audience then you should consider important element online marketing gurus are talking about "Personal Branding"
What is personal branding?
Your personal brand is how you elevate yourself. It is the uncommon combination of skills, experience, and personality that you want the world to discover you. It is the telling of your story, and how it reflects your strategy, management, communication, and public presentation.
After you learn your personal brand, understand your personal branding to differentiate yourself from other entrepreneurs.
When your product is ready to compete with your prospects then your personal branding will work in order to influence the market.
I believe the purpose of personal branding on social media is to improve performance of your business, and if your product/ service is ready to market it means you know your target audience which will help you to craft your personal branding to match your customers.
One last example, I am a member of legendary marketers, but before the sign up I have done some search and learned everyone in the review is saying their customer service is highly professional and cooperative, people were completely blown away from their service.
You cannot compare their training with any other online marketing training available. I believe this is an ironic example of personal branding.
You should have a unique product with an extraordinary service.
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