Free tools to optimize Facebook ads

Do you feel you need to learn Facebook ad policies?

For me whenever I want to boost my post and create an ad I receive a message from Facebook “your ad has been disapproved” please follow the community rules in order to approve your ad.

It’s been frustrating, I was going through my post, trying to find out what I have written that will disapprove my ads, I don’t use aggressive language, in my post there were no politics, no discrimination, then why my post was disapproved? It's been driving me crazy because it will affect my paid traffic as well as free traffic.

Then I thought I should educate myself about Facebook ads, I searched and searched, I don’t want to leave any stone unturned. I learned many people like me going through similar pain. Even on Facebook people asking for courses and some people, they are paying to learn Facebook ad.

I have found a free source for you guys to learn about Facebook policies and how to design a Facebook ad to reach more people that will lead more generation and revenue. You can sell anything on Facebook only you need to follow the Facebook ad policies.

Facebook ad policies

It is very crucial to follow Facebook ad policy

Facebook is kind enough to provide all Policies for free which provide guidance on what types of ad content are allowed. When advertisers place an ad, each ad is reviewed against these policies. If you think your ad was mistakenly disapproved, you can appeal to it, as per my experience whenever I have appealed I didn’t receive a response from Facebook team, I can understand them I guess they are using artificial intelligence.

Apparently, it will be great if you learn about policies and don’t give them a chance to disapprove your post or business page.

To improve the performance of your ad I found some programs that I strongly recommend.

1.Image text check

Facebook provides free program ‘image text check’ you can use this tool before submitting your ad, it will help you as a guideline to check image text used in your ads.

Facebook team review images. When you create new ads, those ads are subject to a review process that looks at the amount of image text used in your ads

2.Facebook business

You can learn Facebook ad policies in Facebook business. They provide complete guidelines on which type of ad contents is allowed.

3.Facebook ad manager

Depending on your goal Facebook ad manager will provide you different ways to create your ad for free

Facebook provides a guideline for free to optimize your ad and it will perform well throughout your campaign, I believe you don’t need to spend money on courses to optimize Facebook ads. Learn for free from the Facebook ad manger by visiting

https://www.facebook.com/ads/manager

Even you can download the Facebook ad manager app for iOS and Andriod

4.Adespresso

Adespresso help to optimize ad on Facebook, Google and instagram, But it’s not free. You may check their pricing package by visiting their website.

When you create a post must follow community standards like

1. Facebook does not allow Personal Attributes

Ads must not contain content that asserts or implies personal attributes. This includes direct or indirect assertions or implications about a person’s race, ethnic origin, religion, beliefs, age, sexual orientation or practices, gender identity, disability, medical condition (including physical or mental health), financial status, membership in a trade union, criminal record, or name.

2. Facebook will remove contains that include real-world harm

3. when you design your ad you have to consider audience details like age, language, location and gender you can learn how to consider these elements through the Facebook ad manager. Facebook provides all information for free.

Violence and Incitement

When you design your ad you may keep in mind if Facebook might feel you are dangerous individual or a group that may have criminal intentions. They will remove your ad.

· Facebook removes language that may incite or facilitates serious violence.

· If your ad may promote crime or political violence, it will be disapproved.

· Misleading buttons

If you have misleading buttons it will go out of Facebook policy, for example, if you have video play button and it’s just a picture, it will be disapproved even in the middle of the campaign.

Landing Pages in Ads

Landing pages are your site that your ad is used to redirect people when they click on your ad. Make sure your landing page clearly represents your product, services or brand that’s being advertised.

Your ad may not be approved if the landing page content isn't fully functional, doesn't match the product or service promoted in your ad, or doesn't fully comply with Facebook Advertising Policies. To create a positive ad experience.

I hope my suggestions are helpful, let me know if you want to learn more about Facebook ads. And share your experience with my readers.