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What is the best free platform of email marketing for a small, but growing list of recipients?

Updated: Nov 14, 2019



Disclosure: this post contains affiliate links, meaning I will earn a commission if you click through and make a purchase, you will not pay additional cost for your purchase.


Developing your email list doesn’t happen overnight. It takes time, some strategy and work. It doesn’t matter what platform you are using first you have to go through some steps in order to grow your email list.

How to grow email list?

Here are some quick tips to help you make sure that your current emails are playing for you…

1. Insert “subscribe here” link

If your emails are full of knowledge and value, encourage your subscribers to share or forward them to a friend or fellow worker that might also find valuable. In your email make sure there is a clear invitation to subscribe for future updates and newsletters. Insert “subscribe button on your landing page, in your email and on social media pages such as a Facebook page.

2. Advertise your email newsletter in your personal emails.


You are probably sending dozens of personal or work emails, advertise email signature in your personal emails. In most emails, you can pre-configure your signature to append to every message. Only add a sentence promoting your incentive to join and link to your hosted form or landing page!


3. “Refer-a-friend” email


in the auto responder you might have options to send email every 30 or 60 days, after your subscriber have been on your list. Send email to your subscribers ask them if they are satisfied from your service or product and newsletters, then invite them for feedback or inquiries if they have any. After that you can persuade them to refer your list to other friends and colleagues, and provide a link that your subscriber can share.

Free email platform for email marketing

  • Mailchips: in free plan you will get 2000 subscribers and 1000 emails.

  • Sender: free plan includes up to 2500 subscribers and 1500 emails.

  • Mailer lite: Free plan 1000 subscribers and 1200 emails.

  • Benchmark: 2000 subscribers and 14000 emails.

I am sure there are a number of free email service providers, but most of them are having limited features available in the free account. It does not include advanced segmentation and delivery by time zone. But if you only want to lavish your email list these options are great.  

The downside of free email providers

  • You can’t employ their email or chat support.

  • Small ad banner in each email you send.

  • Mailchip’s automation are not easy to set up, without automation option email marketing service is meaningless.

  • Mailchimps, Benchmark, mailer lite, and sender, missing workflow editor, it’s not convenient to manage the steps in each automation.

  • In all email providers, free plans include limited features and some email provider even limit sending location, such as Clever Reach allows their free email to send to US and Canada only.

  • If you are looking email marketing service for affiliate marketing Mailchimp has a restricted policy, it prohibits affiliate links in your email under their terms of use.

  • Mailchimps reserve rights to cancel account if they found you are sending affiliate links through your automated emails.

Therefore, even though you are new in business or your business is small with a growing list of participants, I recommend AWeber.

Establishing relationships and growing your audience is an essence of email marketing, and certainly the foundation of growing your business. Aweber’s monthly subscription is just $19, in the package of $19 you will be amazed by their service and product.

Why Aweber?

  • If you join AWeber you don’t need to have any previous experience or knowledge about email marketing. Aweber will provide you all the support and video tutorial in order to grow your list.

  • They will send you email with instruction how to get familiar with AWeber’s feature and functions that will help you to become perfect in email marketing.

  • Creating and sending email is quite smooth with AWeber, they have drag and drop email editor, plus 700+ responsive email templates.

  • You can simply schedule your email as one time broadcast or add it to an automated sequence.

Split testing with AWeber

Large number of email marketing platforms limit what you can test such as Constant Contact and ConvertKit, they only allow you to split test your subject lines. You can’t test your call-to-action buttons to see what copy or color converts best. And you can’t find out if your audience prefers long emails or short ones.

With AWeber you can split test approximately every aspect of your email strategy. It is one of the most dynamic split testing platform on the market.

You can test:

  • Subject lines

  • Send time

  • Email content

  • Email templates

  • Long emails vs. Short emails

  • Call-to-action buttons

  • Preview text

  • emojis vs. no emojis

Additionally, you can include up to 3 email variants in a single split test and choose the percentage of subscribers that will receive each email.



Email marketing with AWeber allows you to make long term relationships with your prospects and customers with fascinating and adding subscribers, creating and sending outstanding emails, and providing value with your products and services.

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